HELLO.
I'm a senior product manager who brings value to the market as quickly as possible through customer-first digital experiences.
SKILL SET
My expertise
I excel in translating business needs into growth strategies and design solutions, optimizing products, and improving trust and communication between team members.
- Marketing websites and landing pages
- Ecommerce experiences
- Content and messaging strategies
- Email journeys
What do I do?
- Define product strategy and roadmaps based on data, customer insights, competitive analysis, and business needs
- Quickly iterate with multidisciplinary teams—typically engineers, analysts, and visual/content/service designers
- Conduct discovery, research, and impact modeling for new products and features
- Uncover operational and technical roadblocks that limit growth
- Create content proposals and wireframes for digital experiences
LEARN ABOUT MY WORK PRINCIPLES »
HOW I GOT HERE
2021 TO NOW
Product management
Product teams help me hone my strategic thinking and give me the opportunity to pressure-test ideas with practical, real-world solutions.
2015-2021
Content strategy
I quickly transitioned from a marketing agency copywriter into strategy, focusing on content, messaging, and UX.
2005-2015
Writing for television
From sleazy crime shows to cute animal docs, I wrote and produced for hundreds of episodes of reality TV. Here's my IMDB.
For a detailed listing of my roles and responsibilities, please visit my LinkedIn profile.
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